Terms of Service

These Terms of Service (“Terms”) form a binding agreement between you and Small World Marketing (“Small World”, “we”, “us”) governing your use of the Agency Metrics platform at agency-metrics.com (the “Service”). By signing in, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the Service.

You must be at least 18 years old and have the authority to bind the business you represent. The Service is intended for marketing professionals; you may not use it for personal, non-commercial purposes that conflict with these Terms.

• We authenticate accounts via one-time magic-link emails. Keep your email inbox secure — anyone with access to your inbox can sign in as you.
• You are responsible for the activity of every user under your organization, including staff and clients you invite. Notify us at admin@smallworld.ca immediately if you suspect unauthorized access.
• We may suspend or terminate accounts that violate these Terms, that we reasonably believe pose a security risk, or that are inactive for an extended period.

The Service connects to third-party platforms — including Google Search Console, Google Analytics, Google Ads, Google Business Profile, and Ahrefs — using credentials you provide through their official OAuth flows. By connecting an account, you represent that you have authority to do so on behalf of its owner.

We act on your behalf within the scopes you grant. You can revoke our access at any time from the third-party provider’s account-permissions page; doing so will immediately disable the corresponding reports inside the Service.

You agree not to:

• Reverse-engineer, decompile, or attempt to bypass the Service’s access controls.
• Access data belonging to another tenant.
• Use the Service to send spam, malware, or content that infringes third-party rights.
• Scrape the Service, automate UI interactions to circumvent rate limits, or use it to compete with us.
• Use the Service in violation of applicable law or any third-party platform’s terms (Google, Ahrefs, etc.).

You retain ownership of all data you or your connected services provide to the Service (“Customer Data”). You grant Small World a worldwide, royalty-free license to host, process, and display Customer Data solely to provide and improve the Service.

We will not access Customer Data except as needed to provide the Service, to investigate a security incident, to debug an issue you have asked us to resolve, or as required by law. Our handling of personal data is governed by the Privacy Policy.

The Service, including its software, design, and documentation, is owned by Small World and protected by intellectual property laws. These Terms grant you a non-exclusive, non-transferable, revocable license to use the Service for the term of your subscription and nothing more.

If your use of the Service is on a paid plan, the applicable fees are described in your order form or the in-product checkout flow. Fees are due in advance and non-refundable except where required by law. We may change pricing on renewal with at least 30 days’ notice.

Features labeled “beta”, “preview”, or “experimental” are provided as-is without availability or support commitments. We may modify or remove them at any time.

You may cancel your account at any time by emailing admin@smallworld.ca. We may terminate or suspend access on at least 30 days’ notice for any reason, or immediately for material breach, abuse, or risk to other users.

On termination, your right to use the Service ends. We will retain or delete your data per our Privacy Policy. You can request a data export before termination takes effect.

THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR THAT THE DATA RETURNED BY THIRD-PARTY APIS WILL BE COMPLETE OR ACCURATE.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, SMALL WORLD WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, LOST REVENUE, OR LOST DATA, ARISING FROM YOUR USE OF THE SERVICE. OUR AGGREGATE LIABILITY FOR ANY CLAIM ARISING OUT OF OR RELATING TO THESE TERMS IS LIMITED TO THE GREATER OF (A) THE FEES YOU PAID IN THE TWELVE MONTHS BEFORE THE CLAIM AROSE, OR (B) CA$100.

You will defend, indemnify, and hold Small World harmless from any third-party claim arising from your Customer Data, your use of the Service in violation of these Terms or applicable law, or your breach of a third-party platform’s terms.

These Terms are governed by the laws of British Columbia, Canada, excluding its conflict-of-law rules. Any dispute will be heard exclusively by the courts of British Columbia, except where local consumer-protection law requires otherwise.

We may update these Terms from time to time. Material changes will be announced at least 14 days before they take effect; continued use of the Service after the effective date constitutes acceptance.

Questions about these Terms: admin@smallworld.ca.